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Coffee Shop Branding Planbook

Project type

Branding Strategy Planbook

Date

May 2025

Innovative and comprehensive Coffee Shop Branding Planbook crafted for a class project, through partnership with a local business. This exceptional creative portfolio brilliantly showcases a thorough and detailed branding strategy specifically developed for a beloved local coffee shop. Within the pages of this meticulously designed planbook, you will find an in-depth situation analysis, marketing and communication direction, as well as a range of creative executions aimed at effectivley addressing the business's current challenges and concerns. Immerse yourself in an experience of strategic creativity at its finest, where every plan and idea is tailored to elevate the coffee shop's brand to new heights. The blend of strategic thinking and artistic flair, all brought together to forge a powerful and impactful brand identity.

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©2025 by Mary Widener.
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